M2090-618 Exam Dumps
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| Certification Provider: | IBM |
|---|---|
| Exam Code / Number: | M2090-618 |
| Exam Name: | IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 |
| Exam Questions: | 41 |
| Last Updated: | Jun 24, 2026 |
| Corresponding Certification: | Sales Mastery |
(306 Up Votes)IBM M2090-618 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Midmarket Business Analytics Market Overview | 25% | - Key industry trends and business challenges - Midmarket customer pain points by department - Value of business analytics solutions |
| Sales Positioning and Value Proposition | 25% | - ROI and total cost of ownership - Competitive differentiation - Easy to buy, install, and grow messaging |
| Selling Process and Objection Handling | 20% | - Needs assessment and qualification - Financing and licensing models - Addressing common customer objections |
| IBM Business Analytics Midmarket Portfolio | 30% | - IBM Cognos Express family - Cognos Insight and SPSS offerings - Deployment options: on-premises, cloud, appliance |