IBM Unica Enterprise Campaign Technical Mastery Test V1 P2080-096 Certified Exam Dumps

P2080-096 Exam Dumps

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Certification Provider: IBM
Exam Code / Number: P2080-096
Exam Name: IBM Unica Enterprise Campaign Technical Mastery Test V1
Exam Questions: 91
Last Updated: Jun 21, 2026
Corresponding Certification: Sales Mastery

Go To P2080-096 Questions

This exam has been stopped to register, new exam code replace: P8010-096


IBM P2080-096 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Unica Campaign Data Model, Tables and Audience Segmentation28%- Base Tables, User Tables and Derived Table Design
  • 1. Lookup Tables and Reference Data Integration
    • 2. Customer Contact History and Response Tracking Tables
      - Segment Creation, Select Statements and Filter Logic
      • 1. Sampling, Exclusion and Duplicate Suppression Rules
        • 2. Raw SQL and Campaign Macro Segmentation Queries
          Topic 2: Security, Access Control and Basic Troubleshooting8%- User Roles, Folder Permissions and LDAP Authentication
          • 1. Flowchart and Table Object Access Restrictions
            • 2. Runtime Performance Bottleneck Diagnosis
              Topic 3: Campaign Flowchart Design, Processes and Execution26%- Batch Scheduling, Triggering and Execution Controls
              • 1. Execution Logging, Failure Retries and Error Handling
                • 2. Recurring Schedules and Event-Driven Flowchart Runs
                  - Standard Flowchart Process Nodes Configuration
                  • 1. Mail List, Call List and Output File Generation
                    • 2. Select, Merge, Extract and Snapshot Process Setup
                      Topic 4: Offer Management, Personalization and Delivery Channels14%- Offer Catalog Creation and Attribute Personalization
                      • 1. Offer Eligibility Rules and Volume Cap Limits
                        • 2. Static and Dynamic Offer Template Authoring
                          - Multi-Channel Output Integration
                          • 1. Email, SMS and Direct Mail Channel Connectors
                            • 2. Real-Time Integration with Unica Interact
                              Topic 5: Unica Enterprise Campaign Core Architecture & Deployment24%- Installation, Upgrade and Environment Migration
                              • 1. Pre-install Hardware and OS Prerequisite Checks
                                • 2. Patch Application and Version Compatibility Rules
                                  - Server Components and Multi-Tier Infrastructure
                                  • 1. Campaign Server, Listener and Runtime Agent Roles
                                    • 2. Database Schema and ODBC Data Source Configuration


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