SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation - C-C4H260-01 FREE EXAM DUMPS QUESTIONS & ANSWERS]

Question 1

You have a requirement that can be fulfilled by creating a custom business object (CBO) and enabling an OData Service. Which step is unique to this situation compared to other regular integration set up tasks for standard use cases?

A. Create Communication Arrangement B. Create Communication Scenario C. Create Communication System D. Create Communication User

Discussion 0

Correct Answer: B Vote an answer

Question 2

Which of the following parameters can be defined for a campaign in the lead nurture stream? Note: There are 3 correct answers to this question.

A. Skip campaing B. Exclusion criteria C. Whait period D. Create interaction E. Segmentation Model

Discussion 0

Correct Answer: A,B,C Vote an answer

Question 3

What application lets you create target groups based on selected attribute values?

A. Predictive Studio B. Segmentation Modeling C. Segmentation Configuration D. Score Builder

Discussion 0

Correct Answer: B Vote an answer

Question 4

A company plans their budget for each brand by country, region, industry, and media types. For this company, the manufacturing industry is not relevant for the Bahamas. Assume that the relevant marketing areas, media types, and custom dimensions have been created. What are some key steps to consider when you are creating the planning model for this company? Note: There are 2 correct answers to this question.

A. Assign media types to the lowest level of the planning hierarchy. B. Define industries by country using the Dimension Relationships app. C. Ensure that markets are defined and their values are maintained in the system. D. Select relevant standard and custom dimensions and select the option to use media types.

Discussion 0

Correct Answer: C,D Vote an answer

Question 5

Your customer wants to segment consumers based on a predictive key performance indicator that indicates the buying propensity for a specific product. Therefore, you are creating a predictive model in the Predictive Studio. What object can you assign as a training set in the Predictive Model?

A. Segmentation model B. Segmentation profile C. Interaction Type

Discussion 0

Correct Answer: A Vote an answer

Question 6

Which Core Data Services (CDS) view types are typically called by analytical tools such as SAP Analytics Cloud or the Query Browser?

A. Consumption views B. Basic views C. Composite views D. Reuse views

Discussion 0

Correct Answer: A,C Vote an answer

Question 7

You want to be able to upload pictures directly in the Content Studio in SAP Marketing Cloud. What feature do you need to activate?

A. They contain several scores. B. They contain model fits within one score C. They contain several rules. D. They contain different scopes.

Discussion 0

Correct Answer: A,C Vote an answer

Question 8

You want to bring multiple branches together for a campaign and simplify it by merging. What are the important points to consider when using this functionality? Note: There are 2 correct answers to this question.

A. Merged branches are always combined with an OR condition. B. As soon as one contact enters a No-branch, the contact can move back to the corresponding Yes-branch. C. As soon as one contact enters a No-branch, the contact cannot move back to the corresponding Yes-branch. D. You can merge branches in the Campaign Designer irrespective of the e-mail sent in the original branches.

Discussion 0

Correct Answer: A,B Vote an answer

Question 9

A marketer creates a campaign with spend items in SAP Marketing Cloud. Which components are created in SAP ERP when this campaign is released? Note: There are 2 correct answers to this question.

A. A work breakdown structure (WBS) element B. A budget plan C. A project D. An internal order

Discussion 0

Correct Answer: A,C Vote an answer

Question 10

You want to integrate SAP Marketing Cloud and SAP Commerce. Which objects can be integrated between the two systems as part of the standard offering? Note: There are 3 correct answers to this question.

A. Agreements B. Coupons C. Product Recommendation D. Order E. Master Data

Discussion 0

Correct Answer: B,C,D Vote an answer