Salesforce Journey Builder 101 JB-101 Certified Exam Dumps

JB-101 Exam Dumps

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Certification Provider: Salesforce
Exam Code / Number: JB-101
Exam Name: Journey Builder 101
Exam Questions: 0
Corresponding Certification: Marketing Cloud Consultant

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Salesforce JB-101 exam is an excellent opportunity for professionals to learn about and master one of the most powerful marketing automation tools available. With a range of resources available to help prepare for the exam, and a certification that can help advance their careers, professionals who take the exam are well-positioned to succeed in the fast-paced world of marketing and sales.

Reference: https://trailhead.salesforce.com/en/academy/classes/jb101-journey-builder-101/

The JB-101 Certification Exam covers several topics, including the basics of Journey Builder, creating and managing journeys, segmenting and targeting audiences, and measuring success. Candidates are expected to have a good understanding of customer journeys and how to create personalized experiences for customers at each stage of the journey. They should also be familiar with the different types of activities and triggers available in Journey Builder and how to use them to automate marketing campaigns.

Salesforce JB-101 Exam Syllabus Topics:

SectionObjectives
Journey Builder Fundamentals- Journey Builder Interface
  • 1. Journey Lifecycle
  • 2. Navigation and Configuration
Journey Design and Optimization- Journey Configuration
  • 1. Versioning
  • 2. Goals and Exit Criteria
  • 3. Testing and Validation
Entry Sources and Audience Management- Contact Entry Methods
  • 1. Data Extensions
  • 2. API Events
  • 3. File Drop Events
Monitoring and Analytics- Performance Measurement
  • 1. Tracking and Reporting
  • 2. Journey Analytics
Journey Activities- Flow Control Activities
  • 1. Wait Activities
  • 2. Engagement Splits
  • 3. Decision Splits
- Messaging Activities
  • 1. SMS Activities
  • 2. Email Activities
  • 3. Push Notification Activities
Best Practices- Implementation Guidance
  • 1. Customer Engagement Optimization
  • 2. Scalability Considerations
  • 3. Data Management


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