Exam 200-101 Topic 5 Question 27 Discussion

Actual exam question for Facebook's 200-101 exam
Question #: 27
Topic #: 5
An ecommerce brand needs to determine if additional placements will drive more results than focusing the budget primarily on Facebook Feed.
A/B test results:
* Campaign 1: Facebook Feed
* Cost per purchase: S5
* Campaign 2: Four placements
* Cost per purchase: S3
* Facebook News Feed cost per purchase: $1.50
* Instagram feed cost per purchase: $2.50
* Messenger cost per purchase: $6
* Instagram Stories cost per purchase: $7
Which action should the brand take?

Suggested Answer: D Vote an answer

by Eunice at Aug 21, 2025, 07:56 AM

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