Exam Marketing-Cloud-Administrator Topic 1 Question 83 Discussion

Actual exam question for Salesforce's Marketing-Cloud-Administrator exam
Question #: 83
Topic #: 1
A Marketing Cloud admin wants to check the status of a salesforce contacts in All Subscribers. The account is connected to their salesforce org via Marketing Cloud Connect.
Which subscriber key should be used to search for the contact in All Subscribers?

Suggested Answer: C Vote an answer

Explanation
To search for a Salesforce contact in All Subscribers, the admin should use the 18-digit contact ID as the subscriber key. This is because Marketing Cloud Connect uses the 18-digit contact ID as the subscriber key for contacts synchronized from Salesforce. The email address is not a reliable identifier as it can change or be duplicated

by Poppy at Aug 06, 2024, 07:20 AM

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