Exam Marketing-Cloud-Email-Specialist Topic 3 Question 17 Discussion

Actual exam question for Salesforce's Marketing-Cloud-Email-Specialist exam
Question #: 17
Topic #: 3
Northern Trail Outfitters (NTO) has expanded into 15 new countries and needs to send localized content. NTO works with an agency to provide the translations, but they lack email developer resources.
What should NTO do to create and send localized content at scale?

Suggested Answer: C Vote an answer

Explanation
Leveraging Multilingual Content Blocks is the best option for NTO to create and send localized content at scale. Multilingual Content Blocks allow you to create a single content block that can display different versions of text based on the subscriber's preferred language. You can use a spreadsheet or a data extension to store the translations and then map them to the content block. This way, you can avoid creating multiple templates or emails for each language. Leveraging templates with AMPscript or Enhanced Dynamic Content would require more coding and development skills.

by nickpierce7898 at Nov 15, 2023, 03:38 AM

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nickpierce7898
2023-11-15 03:38:41
Selected Answer: A
With an AmpScript lookup, you won't need to modify the email further. Just manipulate the text based on the lookup language.

Option C does not exist
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