Exam MC-Con-201 Topic 1 Question 18 Discussion

Actual exam question for Salesforce's MC-Con-201 exam
Question #: 18
Topic #: 1
A customer has an existing Consent Management Platform (CMP) that manages cookie consent across all external web properties. A Marketing Cloud Next Consultant needs to extend this functionality to the customer's landing pages without showing a duplicate consent banner.
How should the consultant configure this?

Suggested Answer: B Vote an answer

When an organization already uses a third-party Consent Management Platform , Marketing Cloud Next shouldn't display a second Salesforce consent banner for the same tracking purpose. Salesforce explicitly states that customers using third-party CMPs such as OneTrust should use the configuration without the Salesforce consent banner and remain responsible for ensuring that tracking complies with applicable privacy requirements.
The practical implementation is to allow the organization's CMP to control when Marketing Cloud Next tracking is initialized or granted consent. The Marketing Cloud Next web-tracking embed code/Interactions SDK can then collect visitor activity only after the appropriate consent state is established.
Option A unnecessarily introduces a second Salesforce banner, violating the requirement to avoid duplicate consent experiences. Option C similarly enables the Salesforce banner and attempts to solve the duplication using CSS suppression, which isn't a supported consent-governance architecture.
The uploaded master bank keys B. Salesforce's current documentation explicitly identifies the external-page configuration without a Salesforce banner as the appropriate configuration when a third-party CMP is being used.
Study Guide Reference: Consent # Web Tracking Consent # Third-Party Consent Management Platforms and Consent Banners.

by Tim at Oct 18, 2026, 04:58 PM

Limited Time Offer

15%

Off

Get Premium MC-Con-201 Questions as Interactive Self Test Engine or PDF

Comments

Chosen Answer:
This is a voting comment (?) , you can switch to a simple comment.
Switch to a voting comment New
Nick name: Submit Cancel
A voting comment increases the vote count for the chosen answer by one.

Upvoting a comment with a selected answer will also increase the vote count towards that answer by one. So if you see a comment that you already agree with, you can upvote it instead of posting a new comment.
0
0
0
10