Exam Name: Oracle Data Management Platform Cloud 2017 Implementation Essentials
Certification Provider: Oracle
Corresponding Certification: Oracle Marketing Cloud
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Oracle : 1z1-952 Exam Premium Dumps
Check Updated on: Oct 04, 2026
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Oracle 1z1-952 exam is a multiple-choice exam that consists of 70 questions. 1z1-952 exam has a time limit of 105 minutes, and the passing score is 65%. 1z1-952 exam is available in English and Japanese and can be taken at any authorized testing center.
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Oracle 1z1-952 exam is designed to evaluate the candidate's proficiency in implementing a successful data management platform on Oracle Cloud. 1z1-952 exam also tests the candidate's ability to identify and solve complex problems related to the implementation of a DMP in the cloud. By passing the exam, candidates will demonstrate their expertise in designing, developing, and implementing a successful DMP solution on Oracle Cloud.
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Oracle 1z1-952 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Taxonomy & Classification | 15% | - Taxonomy design and best practices - Permissioning and governance - Review and update taxonomies - Self-classification rules and categories |
| Topic 2: Identity Mapping & Audience Management | 15% | - Look-alike audience modeling - Create and manage audiences/segments - Link and exclude segments - Oracle ID Graph functionality |
| Topic 3: API & Data Activation | 15% | - API access and authentication - Second-party data listings - App partner configuration - Configure API integrations |
| Topic 4: Data Ingestion & Sources | 20% | - Third-party data procurement and billing - Ingestion methods and processes - Data types and sources - Server-side data transfer: real-time vs batch |
| Topic 5: Implementation & Configuration | 20% | - Testing and validating containers - Implementation stages and tasks - BlueKai CoreTag and pixel types - Containers and tag types |
| Topic 6: Reporting & Analytics | 15% | - Site hits and inventory trend reports - Funnel, audience, and container reports - Media analytics execution - Sampled vs unsampled reports |
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