MC-202 Exam Dumps
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| Certification Provider: | Salesforce |
|---|---|
| Exam Code / Number: | MC-202 |
| Exam Name: | Salesforce Certified Marketing Cloud Email Specialist |
| Exam Questions: | 162 |
| Last Updated: | Sep 02, 2026 |
| Corresponding Certification: | Salesforce Marketers |
(307 Up Votes)Salesforce MC-202 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Marketing Automation | 26% | - Build solutions in Automation Studio - Recommend automation solutions - Build solutions in Journey Builder |
| Topic 2: Subscriber and Data Management | 26% | - Troubleshoot send and data issues - Design and configure Data Extensions - Import and manage subscriber data - Configure segmentation tools |
| Topic 3: Content Creation and Delivery | 24% | - Select appropriate tools for sending - Configure send settings - Create and customize email content - Manage and organize campaign content |
| Topic 4: Insights and Analytics | 14% | - Create and configure reports - Leverage analytics and Einstein features - Analyze campaign performance |
| Topic 5: Email Marketing Best Practices | 10% | - Design effective emails and programs - Subscriber acquisition and retention - Evaluate deliverability factors |