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Exam Code: MCE-Dev-201
Exam Name: Salesforce Certified Marketing Cloud Engagement Developer
Certification Provider: Salesforce
Corresponding Certification: Salesforce Developers
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MCE-Dev-201

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Salesforce MCE-Dev-201 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Data Modeling: This domain covers structuring contact and subscriber data in Marketing Cloud including configuring the contact model understanding data extension types and uses managing contact records across channels and the contact deletion process.
Topic 2
  • API: This domain addresses interacting with Marketing Cloud through SOAP and REST APIs including API objects methods routes OAuth authentication flows with access tokens and handling API responses.
Topic 3
  • Data Management: This domain covers importing data with various file formats writing SQL queries for data manipulation extracting data from Marketing Cloud applying SQL best practices managing send logs and understanding data impacts from contact deletion.
Topic 4
  • Security: This domain addresses data protection in Marketing Cloud including available security options and best practices for maintaining secure platform configurations.
Topic 5
  • Programmatic Languages: This domain focuses on coding with AMPscript and Server-Side JavaScript including language syntax functions processing methods development best practices and programmatic subscriber exclusion during sends.

Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-dev---MCE-Dev-201

Salesforce Certified Marketing Cloud Engagement Developer Sample Questions:

Northern Trails Outfitters is using REST API to send emails to customers after a purchase.
Which considerations should be taken regarding the token used in the API Call?

  • A. Make a token API call before each triggered send API call.
  • B. Make a token API call and re-use the token for that subscriber.
  • C. Make a token API call and re-use the token until the next API call fails.
  • D. Make a token API call and re-use the token until the token expires.
Reveal Solution  Discussion  0

Correct Answer: D  🗳️

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A customer wants to export send data to their SFTP. Which two automationswould accomplish this? Choose 2

  • A. Tracking Extract
  • B. Query (Data Views) > File Transfer
  • C. Query (Data Views) > Data Extension Extract > File Transfer
  • D. Tracking Extract > File Transfer
Reveal Solution  Discussion  0

Correct Answer: C,D  🗳️

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A developer is leveraging the SOAP API to dynamically display Profile and PreferenceAttributes in a custom profile center. Which method could be used to support the dynamic functionality?

  • A. Extract
  • B. Describe
  • C. Configure
  • D. Perform
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

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A developer needs to create a fully-branded CloudPagewhich includes images hosted in Content Builder. The developer wants to secure the page and its elements using the SSL protocol.
What is the minimum number of SSL certificates required?

  • A. Two
  • B. None
  • C. One
  • D. Three
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

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A developer needs to determine why a Query Activity in an Automation has failed.
Which three scenarios could have caused this? Choose 3 answers

  • A. The query is not returning a value for a non-nullable field.
  • B. The query is returning more than one million rows.
  • C. The query takes more than 60 minutes to run.
  • D. The query is inserting a value that is larger than the size of a field.
  • E. The query results in duplicate rows not allowed by the primary key.
Reveal Solution  Discussion  0

Correct Answer: C,D,E  🗳️

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