Exam Marketing-Cloud-Email-Specialist Topic 3 Question 48 Discussion
Actual exam question for Salesforce's Marketing-Cloud-Email-Specialist exam
Question #: 48
Topic #: 3
Question #: 48
Topic #: 3
Northern Trail Outfitters needs to send a transactional email to all customers who purchased an item that was recently recalled. The email must be sent to each applicable customer even if they have unsubscribed.
Which component should be configured to provide this functionality?
Which component should be configured to provide this functionality?
Suggested Answer: B Vote an answer
A Send Classification in Salesforce Marketing Cloud (SFMC) is configured to handle various sending parameters, including the ability to send transactional emails. Transactional emails must be sent regardless of the subscriber's status, including if they have unsubscribed. This is crucial for communications such as recall notices, where the information is considered essential. Send Classifications have a setting specifically for transactional emails which ensures that these emails bypass the standard unsubscribe list.
References: Salesforce Marketing Cloud Documentation on Send Classification
References: Salesforce Marketing Cloud Documentation on Send Classification
by Christ at Aug 25, 2026, 02:37 PM
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