Exam MC-202 Topic 1 Question 98 Discussion

Actual exam question for Salesforce's MC-202 exam
Question #: 98
Topic #: 1
Northern Trail Outfitters (NTO) has subscribers opt-in to its marketing program via email or SMS.
What should NTO configure for its welcome series in Journey Builder to honor the opt-in communication method?

Suggested Answer: B Vote an answer

To honor the opt-in communication method for subscribers in NTO's welcome series, it is recommended to create one Entry Source for each messaging channelin Journey Builder. This approach ensures that subscribers receive communications via their preferred channel, whether it be email or SMS. By configuring separate entry sources, the welcome series can deliver messages that align with the opt-in preferences of each subscriber, enhancing the personalization and effectiveness of the communication.
Reference:Salesforce Marketing Cloud Documentation - Journey BuilderEntry Sources

by Brian at May 29, 2026, 02:35 AM

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