Exam Sales-Cloud-Consultant Topic 6 Question 118 Discussion

Actual exam question for Salesforce's Sales-Cloud-Consultant exam
Question #: 118
Topic #: 6
Prospects at Cloud Kicks are exposed to many different marketing activities. In most cases, a combination of several different activities result in a successful sale.
How should the consultant configure Salesforce to track which marketing activities influenced the customer to make a purchase?

Suggested Answer: B Vote an answer

Explanation
Creating a junction object between Campaign and Opportunity is the best way to track which marketing activities influenced a customer to make a purchase. This junction object will allow you to track the influence of multiple Campaigns on a single Opportunity, which can be used to gain insights into which Campaigns are most effective.

by Bradley at Jan 05, 2024, 05:21 AM

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