Exam Sales-Con-201 Topic 1 Question 176 Discussion

Actual exam question for Salesforce's Sales-Con-201 exam
Question #: 176
Topic #: 1
Management at Universal Containers wants to identify duplicate Leads in its org so marketing reps can clean them up later.
What should a consultant do to ensure clean leads for the marketing reps?

Suggested Answer: C Vote an answer

To identify duplicate Leads in Salesforce, a duplicate job using a Matching Rule is an effective approach.
Duplicate Jobs leverage pre-defined or custom matching criteria to identify records that may be duplicates, which can then be reviewed and cleaned up by marketing reps.
* Matching Rules and Duplicate Jobs: Matching Rules define how duplicate records are identified based on specific field criteria. A duplicate job uses these rules to scan records and generate a report of potential duplicates.
* Supporting Data Quality: This process is efficient for identifying duplicates on a large scale, which can then be reviewed and merged as necessary by marketing reps.
Option A (formula field) and Option B (validation rule) are not designed for detecting duplicates. For more information, refer to the Salesforce Duplicate Management documentation.

by Humphrey at Jun 05, 2026, 12:41 AM

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